362 days in an Advertlets year

It is a little amusing to see this. I recalled around the same time last year, Advertlets forgot to renew their domain, causing problems to many blogs. The end result: Some bloggers removed Advertlets from their blog in anger.

Advertlets took precautions to prevent it from happening again this year by renewing their domain until 2010.

Everything seems well with Adverlets until I noticed on Singapore Daily an article titled: Advertlets forgot that there is 30/12/08?

In fact, when I logged in to Adverlet’s on Jan 1, 2009, I had discovered that there were no records of my earnings – if any – for the day of Dec 30 and 31, 2008 along with Jan 1, 2009. That’s not mentioning I had problems logging in to Advertlets on Dec 31st, 2008.

While there was no problems hitting the main page, the page with the details of your blog earnings just won’t load after entering the login and password. I had no idea how long that problem persisted, since I gave up and only tried to log in again the next day.

Does Advertlets run on a special calendar that has only 362 days? Or was there some problems that prevent Advertlets from properly accounting for all the impressions and clicks on those few days. I do not recall receiving any email explaining this matter. Or is Advertlets hoping that no one notice so they can sweep it all under the carpet?

It makes one wonder whether Advertlets as a business is running into difficulties. I have on several occasions heard from other bloggers that they did not receive payment even months after they cash out. In fact, if you read all the responses to this Plurk closely, some are even questioning whether Advertlets has been adjusting their hit counts.

If it is not a sign of difficulties with the business itself, then perhaps it is a sign Advertlets has lost interest with bloggers, if not their presence, here in Singapore. That impression is of course further reinforced by the fact that most Advertlets’ blogger events are so far organised in Malaysia, while one of their competitors has even managed to organise a blood donation drive.

It certainly makes one wonder whether Advertlets’ competitors have been so successful in edging out Advertlets’ in Singapore, that Advertlets no longer find it a worthwhile enterprise to maintain their presence and good relationship with bloggers in Singapore.


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Blog Advertising… yet again…

Every now and then we will hear something about our ‘local’ Blog Advertising companies – e.g. Advertlets and Nuffnang. Most of the time it’s just complaints (if not the whines) of bloggers.

In rare cases, you hear something different. Even Blog2u was not spared of this curse, though in their case the matter quickly blew over with both sides – company and ex-staff – agreeing to remove their respective blog entries. (I will not go into details about this matter.)

Yet again, blog entries about nuffnang hits the Top 10 of ping.sg recently. This time written by bloggers who finally having enough of their service and deserting them. Starting with Limetouch, the body count soon increase to include: Kriscell, Wishbone and Sicarii. (If you aren’t mentioned here then it’s most likely your blog has been given the [-] on ping.sg, a list that is ever growing… daily.)

In Limetouch’s case, he also published his post on Innit, nuffnang’s very own propaganda machine People’s Daily blog aggregator which resulted in his ban in a matter of hours – an efficiency rarely seen in nuffnang (depending on who you asked). Of course, the reason for these bloggers finally ‘abandoning’ nuffnang, is yet again: the lack of ads, the never-ending controversy surrounding the transparency on how the ads are given out and also how bloggers are ‘tiered’ and paid. (And frankly speaking, I personally felt it wouldn’t matter very much to nuffnang unless there is a massive desertion of bloggers from using nuffnang to monetize their blogs, or when higher ups of big brands which use their service sit up and do something about it.)

Of course, where there are detractors, there will also be supporters. Blogger ylva wrote that she will not leave nuffnang regardless and stated that her reason she will stay with them for the ‘priceless’ activities nuffnang have organised and the ‘friends’ she can meet as a result of such activities.

But I wondered if ylva had thought about this: If bloggers continue to leave nuffnang in droves, then her chances of her making new friends are going to diminish as time goes by. Unless she’s content with meeting the same people over and over again, these ‘priceless’ activities she touted appears to me to be slowly depreciating in value.

Still, it was quite amusing for me to know that some actually found a special use nuffnang other than as an attempt to monetize one’s blog. It is now some kind of friend-finder or social networking facility like Asia Friendfinder. Perhaps nuffnang should consider adding a new facility along the lines of myspace, facebook or even friendster, so nuffnangers can now poke, slap or perhaps even scratch the back of one another.

Indeed, it appears to me that some bloggers are also unconsciously using ping.sg in that capacity and more than just a blog aggregator and a means to publicize their blogs as well. I personally have made and gained a few friends… and make a few enemies.

Meantime, I am glad I have outgrown the usual urge to respond to the ‘creative’ cut and paste of those who never grows up and fart through their blogs as easily as they do with their mouths. They are aptly be described by this new term: 兰州人 (Lanzhou Ren). An interesting term which I believe I will soon use often on die Mutter-Ficken Schweinhunde, hopefully without any offense to the real natives of Lanzhou.